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mess bios writings |
Philo T. Farnsworth Reconstructing an American Myth As I sit down to write
this, the first thing I do is flip open the monitor on my laptop. Thousands of
tiny, little colored dots spring to life and once again I’m staring into a
digital interface. Off in the near distance, a television flickers out the
latest Giant’s broadcast, and as cliché would dictate, they are losing. I
suddenly feel somewhat surrounded by projected light: screens, displays, and
monitors. Where did they come from? Why are they everywhere? And whose big idea
was it to transmit pictures in the first place? I
didn’t know the answer to any of these questions, and I like to think of myself
as culturally literate as the next guy. Like all decent Americans, I know who
invented the light bulb, and the airplane, and the industrial assembly line. In
this country, people like Thomas Edison, the Wright brothers, and Henry Ford
are regarded as heroes, historical legends of monumental importance. They are
living proof and validation of our very way of life, and we need them. Americans
have long subscribed to the general ideology that through genius and
innovation, both the individual and society can accomplish anything. From the
industrial revolution to the atomic age, Americans have celebrated each and
every one of our major technological leaps. But what about the television?
Surely an invention of such magnitude would have an inventor’s name associated
with it, and burned in the public’s collective consciousness. Surprisingly,
no. My ignorance regarding the origins of TV is sadly commonplace. But within
this fact lies an intriguing story - a classic American tale of invention,
greed and deceit. It is the story of Philo T. Farnsworth, and it starts in
Utah, 1906. Philo T. Farnsworth grew up as a humble
Mormon farmer in a single-room log cabin on an isolated homestead in Northwest
Utah. There was no radio, telephone or electricity. Conditions were difficult,
and Philo faced many of the hardships of rural farm life. Responsibilities were
handed to him at an early age, and young Philo always rose to the occasion. His
parents described him as a very organized child, serious and methodical. Late at night, and when the daily chores were
finally done, Philo would turn his imagination to the burgeoning field of
electrical science. He spent his nights, studying over the latest electrical
journals like “Science and Invention” by candlelight. Many of these journals
were filled with articles from engineering teams around the world, each reporting
their progress in the global quest to invent a technology to project images
over a distance. Fueled by the recent success of radio, the
world’s top engineers largely believed in the potential for television. As a
result, several unique and ill-conceived approaches were introduced. From bent
mirrors to spinning discs, scientists tested even the most questionably
plausible theories. The quest to invent an image projection
system was of particular interest to Philo. He was captivated by the radical
new ideas involved with the transmission and reception of visual media, and
spent much of his time conceptualizing the logistics of such an invention. By
age twelve, Philo developed a solid understanding of the science behind many of
the most complicated television theories. In addition, he also became
interested in the seemingly unrelated field of vacuum technology, especially
glass tubes called iconoscopes. As a self-taught whiz kid, Philo became known
as a local prodigy. He developed a reputation as a mechanic and handyman, able
to fix nearly unfixable equipment. His little Mormon farming community quickly
grew to appreciate Philo, and expected big things from this boy genius. Then one fateful day, inspiration struck.
After a long and arduous day of field plowing, Philo slowly made his way back
to the farmhouse. With visions of spinning discs and electro-vacuum tubes
running through his young, 14 year old head, Philo stared down at his days
work. Below him were perfectly straight crop lines, freshly plowed and well
defined. Philo stared at the lines, each one stack on top of the other. As he
stared at the straight, parallel lines, Philo envisioned a system of scanning a
visual image line by line and transmitting it to a remote screen. He ran home
and immediately began sketching out ideas. Later that year, Philo brought his crude
diagrams of an early television camera tube to his 9th grade science
teacher. The diagrams clearly illustrated exactly how the cathode rays and
electromagnetic waves combined to create a single line of electrified colored
gas. His teacher admittedly didn’t fully understand the principals behind
Philo’s drawings, but he recognized the overall potential in the young
student’s idea and entered the diagrams in a local science fair, where they won
an award for most original concept. These exact diagrams and the time in which
they were made, coupled with the 9th grade teacher’s testimony,
would become very important to Philo later in life. By the time he finished high school, Philo
was completely committed to pursuing his idea for a picture tube. He believed
that television would bring humanity together in such a new way, as to cure
many of society’s ills. To Philo, the television revolution would usher in a
new era of communication, clarity and eventual prosperity. His motivations
transcended simple financial rewards. Philo honestly believed in the unending
benefits of television. To that end, the pursuit of this invention became an
obsession to him, one that would dictate the entire course of his life. In 1926, at the age of 20, Philo married his
high school sweetheart and moved to San Francisco. After a few impassioned
presentations, he was able to secure investment funding, and set up a lab on
downtown’s Green Street. In fact, to this day, there is a plague on the lab’s
outer wall that commemorates the location’s historical importance. In less than a year, Philo, with the aid of
his lab assistant, his wife, and her drunken, burdensome brother (who as it
turns out, happened to have a previously unrealized and uncanny ability to blow
glass, and became an important part of Philo’s team in developing the best
possible vacuum tubes), produced the first all-electronic television image. It
was a landmark achievement, and Farnsworth’s work quickly garnished the
unbridled attention of the scientific community. One man was especially interested in
Farnsworth’s television. His name was David Sarnoff, a Russian immigrant who
was president of the National Broadcast Company (NBC) and CEO of Radio Corporation
of America (RCA). Sarnoff was easily the most powerful man in broadcasting,
with an iron grip on the radio industry. David Sarnoff guided both companies through
tough financial times by securing all the patent rights to radio technology. He
had a reputation for ruthlessness, and devoted his life to the corporations he
served. In an almost Hollywood fashion reminiscent of Citizen Cane, Sarnoff
betrayed his dear friend of 40 years, Howard Armstrong. Armstrong was RCA’s chief electronic
engineer, and inventor of frequency modulation technology (FM radio). Sarnoff
refused to develop FM, because he believed the transition would cost the radio
industry too much. Besides, Sarnoff was more concerned with the new picture
technology. He was convinced that television would be the next big cash cow,
and was determined to make sure that RCA ruled TV much like it did radio. When
Armstrong tried to continue his work with FM radio by starting his own lab,
Sarnoff crushed him by refusing Armstrong access to his own patents. Armstrong
struggled through the legalities of corporate copyright policies, spent his
entire fortune, and eventually threw himself out of a 12 story building.
Sarnoff was reported to have wept wildly at the funeral, and insisted that his
policy against Armstrong was ‘just business’. This brief back story into the life of David
Sarnoff helps establish him as the quintessential American villain, one which
embodies all the qualities of an early 20th century bad guy. As a
overly powerful man in his office at the top of the Empire State building,
Sarnoff ruled his companies like a dictator, and was obsessed with maintaining
his communication empire. In short, he was the perfect CEO, and when he turned
his passion to television, it wasn’t long before he collided with Farnsworth.
What resulted was a classic American tale akin to David versus Goliath, where
the struggle of the American dream against large corporate interests is played
out against a highly dramatic backdrop. Unknown to Farnsworth, Sarnoff was focusing
his Machiavellian attention onto the little lab on Green street. Still reeling
from his early successes, Philo began his own company, Farnco, and began to
increase his staff. This addition to the team opened a vulnerability that
Sarnoff was quick to exploit. In later
testimony, it came out that Sarnoff hired operatives to take advantage of some
of Farnco’s newer employees, and even planted spies. Before Farnsworth could
release a single product to the public, Sarnoff was already prepared to thwart
these efforts. In 1923, two years after Philo’s first
patents, Sarnoff hired a fellow Russian Jewish immigrant name Vladimir Kosma
Zworykin. Zworykin was a promising student at the St. Petersburg Institute of
Technology, and lead developer of a new technology referred to as “electrical
telescopy”. Sarnoff figured Zworykin to be his ace in the hole. With Zworykin
on the RCA television development team, Sarnoff had an easier time translating
and implementing the information gleaned from his spying efforts. In the end,
the credibility Zworykin brought to RCA was eventually exploited, and he became
an unwilling pawn in Sarnoff’s deceitful attempt to establish the RCA Research
and Development team as television’s true inventor. No stranger to corporate hardball, David
Sarnoff began a public relations campaign directed at completely discrediting
Farnco, and Philo personally. Sarnoff began issuing statements that the
television was way too complicated to be the invention of one single man, and
was instead the result of years of lab development. Sarnoff maintained that
dozens of scientists at RCA were the inventors of television, and gambled that
Farnsworth wouldn’t be able to prove otherwise. These claims did two separate things. First,
they marked the beginning of an epic court action between RCA and Philo
Farnsworth that would span many decades. Secondly, and maybe more importantly,
Sarnoff destroyed any potential for a great American myth based on Farnsworth,
and replaced it with his own version, a self-serving falsehood. And in this
effort, Sarnoff was successful. By the time televisions hit the public market,
Farnsworth was already drifting in obscurity. Even today, most people have
never heard of Philo T. Farnsworth, and many believed that RCA invented the television. Robbed of his place in history, Farnsworth
was determined to fight Sarnoff’s hostile attempts to essentially steal his
work. Like Armstrong, the creator of FM radio and Sarnoff’s dear friend,
Farnsworth sank his entire savings into a legal fight with RCA. Until that
time, RCA had been brought up on several anti-trust cases, but had never lost a
single one. Despite their open reputation for aggressive corporate tactics, RCA
controlled every patent they laid claim too. However, Sarnoff would soon suffer his first
major defeat. Unlike Armstrong who earlier failed to prove his ownership of FM
radio, Farnsworth had a community of supporters. One such advocate was Philo’s
old 9th grade teacher, who’s testimony helped establish Farnsworth
as the legitimate father of television. In addition, the teacher also produced
the actual diagrams that Philo had drawn decades earlier. These diagrams made
by Philo as a 14 year old child were the deciding factor in the patent case,
and RCA lost. For the first time in the company’s history, RCA would have to
pay a license fee in order to manufacture a product. It was a giant victory for
the American underdog, and Philo lived the rest of his life a wealthy man. However, this story isn’t necessarily a happy
one. It shows how easily a myth can be manufactured, even on a grand national
scale. The work and imagination of one man was nearly trampled, and all in the
name of capital expansion and corporate ambition. Instead of celebrating
Farnsworth, and including him in our cultural lexicon right up there with
Edison and Einstein, he has fallen through the gaps of history. One man’s
legacy erased by another man’s greed and paranoia. What we as a society are left with is a
compelling narrative with real characters. The story is a reflection of our own
capitalistic values, and helps to show the roots of these values. We are forced
to question, has anything changed? Bill Gates, leader of computer software
giant Microsoft, is rumored to embody many of the same characteristics of
Sarnoff. Only time will reveal the David versus Goliath myths that are being
created and manufactured in this modern context. I’m sure many of the same
themes from Farnsworth’s time still apply. As television pioneer Charles
Francis Jenkins described, “It’s the old story over again. The inventor gets
the experience and the capitalist gets the invention.” Perhaps this relationship between individual
inventor and the exploitative corporate structure is a viable dynamic to the
survival of our capitalistic way of life. If that’s true, then society must be
made aware that the myths surrounding both characters (in this case, inventor
and CEO) may be biased. The collective public consciousness deserves this
awareness, and is entitled to manufacture its own myths, based on available
information. After all, there is nothing truly gained by mass deception in a free
and open society, other than the selfish needs of a select few. So the next time you turn on your television,
computer, video camera or any other similar display, think of Philo Farnsworth.
Take pride in the fact that a fellow citizen and human being rose to a
particular challenge and was successful, much to all of our benefit. Think
about how a young man fulfilled his American dream, only to have it doused by a
larger, corporate counterpart. Understand that this struggle is a part of the
American process, and is probably occurring now with characters of equal
importance. Appreciate the relationship between our own innovations,
motivations, and deceptions, and of course, the inevitable end result. Armed with this knowledge and wisdom, we as a
society can make better, and more informed choices, allowing us to fully
benefit from our own legends and heroes. We can lift ourselves away from the
manipulations of the David Sarnoff’s of the world, and never let another
brilliant underdog like Philo T. Farnsworth slip from history again. |
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copyright © 2004 Mess Enterprises.
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